The Advertising Women of New York [AWNY] honored mentors and mentees Thursday November 8, at their annual Impact Awards Luncheon at The New York Hilton, which drew 200 attendees. Keynote speaker Bridget van Kralingen, SVP Global Business Services, IBM, shared tips on how to be a mentor, as did several Impact honorees, including executives from Kraft, Hearst Magazines, AOL, NBC Universal, TED, LVMH’s Lisa Hawkins and 
Pamela Baxter, and Dior’s
Terry Darland. Here, the top five mentoring tips to come out of the event.