Macy’s Revamps In-Store Beauty

Macy’s is changing the way customers experience beauty in-store and online by creating a more flexible environment for product discovery, including a YouCam magic mirror that enables virtual try on.

Coty Debuts AR Magic Mirror Activated by Product Interaction

Coty introduces the next generation Magic Mirror at its relaunched Bourjois boutique in Paris, featuring technology that integrates physical products with digital content, and creating a first-of-its-kind augmented reality makeup try-on experience.