Personalized Beauty Market Expected to Reach $51.64 Billion in 2026
Beauty News approached several personalized beauty brands to explore why this specific section of the beauty market is expanding so quickly.
Beauty News approached several personalized beauty brands to explore why this specific section of the beauty market is expanding so quickly.
Scotch Porter announced the expansion of its senior leadership team with the hire of Christian Chopra as President of the brand.
L’Oreal’s Nathalie Gerschtein is here to celebrate beauty’s big return as she reports that mass makeup sales are up — even compared to 2019.
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CEW Beauty News spoke to Ariel Gold, General Manager, Jones Road Beauty, about the challenges of launching during the pandemic, impactful marketing strategies, sustainability practices and what else to expect from the brand this year.
While the beauty industry is abuzz about Clubhouse and how the audio-only platform can be used for brand building and boosting community, it’s important to look to its forerunner, beauty podcasts, especially when it comes to ad spend.
The company has allocated 10 percent or less of their site to feature ally brands, such as Goop, who will also be asked to make a commitment to serve as a thought partner, professional resource and voice for the BIPOC brands on the platform.
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Curls is gearing up for its next phase of growth by entering into a strategic partnership with Beauty By Imagination (BBI), parent company to leading hair care brands such as WetBrush, Goody, Ouidad and Bio Ionic.
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Best known for its Mighty Patch line, Hero Cosmetics today revealed it has received a significant minority growth investment from private equity firm, Aria Growth Partners.
Here, Biologique Recherche’s U.S. General Manager, Laura Gerchik, discusses the brand’s hyper-personalized approach, tight distribution model, ambition to be the leading professional skin care line on the market.