This year, perfume campaigns are aiming to provide a particular feeling, one of calmness, warmth, and adventure outside the home. MOSS Studio + Magazine rounds up successful perfume trends to follow this year. At the center of them all is a sense of peace, a warm cozy feeling, and memories of childhood.
Well-crafted moving imagery tells a story and resonates with audiences, unlike any other medium in a marketing campaign, which is why MOSS Studio + Magazine is so passionate about this form of creative.
MOSS Studio + Magazine examines the creative evolution of Estée Lauder, with a focus on the emotive narrative that products made by the brand are designed to enhance inner beauty.
MOSS Studio talks about perfecting all aspects of the video creation process and what makes it extraordinary.
MOSS Studio + Magazine examines the profound impact social media has had on beauty video production, and the new era in which video creative is produced for these global-reach platforms.
The first installment in this creative evolution series explores Moroccanoil and their five-year development through evocative Mediterranean productions, innovative sentiment via a high-tech feel, and video strategy throughout the global pandemic.
Stunning video is one of, if not the most, evocative way of cultivating a true connection between a brand and its audience. Beauty lends itself particularly well to this type…
There is a promise of all that time lost, and in this very unique atmosphere, cutting-edge, bold pieces of beauty video are emerging.
Here, we explore the partnership between Fresh Beauty and MOSS, and uncover the many mutual benefits to working alongside each other in solidifying a brand’s video strategy over time.
Here, MOSS Studio + Magazine examines some of prestige beauty’s most effective, high-end videos and what makes these assets so meaningful and powerful.
Here, Moss Studio + Magazine examines four major trends to look out for.
The turn of the lunar year brings celebrations, well-wishes, beautiful decorations – and a whole range of special edition beauty products to bring in the new year.
