Moss Studio Illuminates Video Trends Used by Fragrance Brands

This year, perfume campaigns are aiming to provide a particular feeling, one of calmness, warmth, and adventure outside the home. MOSS Studio + Magazine rounds up successful perfume trends to follow this year. At the center of them all is a sense of peace, a warm cozy feeling, and memories of childhood. 

MOSS Studio: How Videos Resonate

Well-crafted moving imagery tells a story and resonates with audiences, unlike any other medium in a marketing campaign, which is why MOSS Studio + Magazine is so passionate about this form of creative.

Creative Evolution Spotlight: Moroccanoil

The first installment in this creative evolution series explores Moroccanoil and their five-year development through evocative Mediterranean productions, innovative sentiment via a high-tech feel, and video strategy throughout the global pandemic.