How Huda Beauty Became Synonymous with Beauty On Instagram

In this special report, examines how influencer Huda Kattan (@hudabeauty) has become such a force on Instagram that she has, in effect, become synonymous with beauty, with users tagging #hudabeauty the same way they tag #beauty.

The Social Power of

While most new websites usually first launch their site, then try to ramp up their social media audience, took the totally opposite approach.