A presentation by Sophie Maxwell, Futures Director for Pearlfisher, discussed the power of personalization and how it will create the future of optimized beauty. She cited several leading pioneers, including Organovo, Bite Beauty Lab, Korea’s Way Personal Skincare Companion and Australia’s SkinDNA.
There’s no question Indie beauty is having a moment. And the brands and their fans were out in full force at this year’s Cosmoprof North America in Las Vegas, held July 13-July 15 at the Mandalay Bay Convention Center.
Beauty Collection goes up against some of the biggest players in retail beauty. How do they maintain 4%-5% annual growth in such a competitive market?
So you’ve developed an incredible new product, but how do you get it into stores?
